Build a Brand That Lasts
Agency, Incubator, Partner—for Founders Who Want More Than Advice
As a global brand Incubator + creative agency with offices in Dallas, Los Angeles and London, Buddy + Co frames brands into their respective markets within the fashion, home, and lifestyle DTC space.
We’ve developed a deep understanding of the nuanced needs of our founders + brands. It's through these complex skill sets, and our tailor-made support that positions them to thrive. Our 360 degree approach to business helps owners and entrepreneurs elevate to new heights while connecting them to industry expertise, a community of other founders, a collaborative partnership mentality, and an intuitive strategy.
Together with founders, we develop a growth plan that works with your business goals.
Why Buddy + Co.
What Makes Us Different?
Buddy + Co. was built for founders who want more than the usual playbook. We’re the engine behind some of today’s fastest-growing home and fashion brands, offering real leadership, hands-on execution, and a network of experts to help your brand not only grow but thrive.
What we bring to the table:
— Your business, steered by a founder who’s scaled brands from the ground up.
— We bring you best-in-class strategy, ecommerce & merchandising, product development, marketing and more
— We’re in the trenches with you, every week, every win, every pivot.
— You don’t just get us. You get our partners, experts, and a community of top-tier founders.
— Full agency support or collaborative execution. Everything tailored. No set hours. No corporate nonsense.
Our Core Services
Business Strategy & Roadmap Planning
Product Development & Merchandising
E-commerce Optimization
Organic Marketing
Editorial & Branding
Editorial & Branding
How We Work?
Full-Service Package: Buddy Takes the Lead
For brands seeking comprehensive support, our Full-Service Package allows the Buddy + Co. team to handle every aspect of your business’s execution. From strategy to day-to-day operations, we take the lead so you can focus on growing your brand while we handle the heavy lifting.
Key Services Included:
- Business Strategy & Roadmap: Custom strategic planning, sales forecasting, and financial management.
- Marketing & Paid Media: Integrated 360-degree marketing campaigns, including email, editorial, paid media, and partnerships.
- E-commerce Design & Optimization: Complete oversight of e-commerce design, product page creation, and site optimization.
- Product Development & Merchandising: Product sourcing, merchandising strategies, and margin optimization.
- Strategic Alignment & Performance Optimization: Weekly check-ins and quarterly offsites to track progress and make adjustments.
- Editorial & Branding: Creation of cohesive brand narratives and editorial strategies that align with your brand identity, ensuring strong market presence.
This package is ideal for brands looking for a partner to take the reins and lead them through every step of their journey. We’ll handle the execution, so you can focus on vision.
Collaborative Package: Buddy + Your Team
In this package, we blend our expertise with your existing team. The Buddy + Co. team will handle select executions while advising and mentoring your internal team to grow their capabilities. This collaborative approach offers a unique blend of hands-on support and valuable training.
Key Services Included:
- Shared Execution & Training: Buddy + Co. manages key functions while mentoring your team on strategy and execution.
- Tailored Strategy Sessions: Co-development of strategic roadmaps, marketing campaigns, and product optimizations, with an emphasis on best practices.
- Marketing & Paid Media Guidance: Expert support in editorial, email, paid media, and partnerships, while guiding your team to optimize efforts.
- Product Development Mentorship: Hands-on guidance for your team through product sourcing, merchandising, and profitability strategies.
- Weekly Meetings & Ongoing Mentorship: Regular meetings for alignment, ongoing mentorship, and strategic adjustments to ensure success.
- Editorial & Branding: We help your team develop consistent branding and editorial strategies, ensuring alignment with your brand’s voice and market positioning.
This package is perfect for brands that want to empower their internal teams while still benefiting from Buddy + Co.’s deep expertise and hands-on leadership.
